Meteorologist Doug Heady
About the Business
Independent Meteorologist
Serving the four state area near Joplin, Missouri and the surrounding areas
Meteorologist Doug Heady started his own independent weather business after leaving his local new station. He had built a strong and trusted reputation, but now needed his own brand and website to promote his weather app.
Services:
- Brand Strategy + Visual Identity
- Website Design
- Print Flyer for Sponsors
Visual Identity:
- Professional
- Simple
- Recognizable
Project Goals:
- Drive traffic for viewers to download the DHWX app
- Incorporate weekly weather videos
- Build a trusted reputation for new viewers as the DHWX app grows and can be utilized anywhere rather than a localized area when he worked for the news station.